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Content and SEO

Write the pages AI quotes when buyers ask.

Proofsource is an AI visibility platform that shows which buyer questions name your brand in ChatGPT, Perplexity, Claude and Google AI Overviews, who gets named instead, and exactly what to fix. For writers and SEO leads, that means the questions you lose, the pages the engines quote instead, and a draft for the page that closes each gap.

2 free scans today and tomorrow, 25 questions, no card.

Pages cited for one question4 engines, latest scanIllustrative

“best project management tool for a 20-person agency”

Cited pageTypeNames you
g2.com/categories/project-managementReview siteYes
zapier.com/blog/best-project-management-appsListicleNo
reddit.com/r/agency/…/which_pm_toolForum threadNo
rival-a.com/compare/rival-bVendor comparisonNo
yourbrand.com/features/timesheetsYour pageYour page
Jobs to be done

Search taught you to rank. This is how you get quoted.

An answer engine reads a handful of pages and names two or three brands. Your job moves from winning a position to being on, or being, the page it reads.

Job 01

Find the questions you lose

Every tracked question shows which engines named you and which named a rival, with the full answer text. The free trial runs 25 buyer questions on each engine, so your first brief comes from real answers, not keyword guesses.
Job 02

Read the pages the engines quote

Citations lists every page each engine used, what kind of page it is, whether it names you, and what it says. Most of what gets quoted is not on your domain, so the first move is often a pitch or a listing, not a new post.
Job 03

Make your own pages readable to AI crawlers

The site check compares what a person sees with what an AI crawler gets: blocked bots, pages that only render with JavaScript, and thin or missing body text. A page a crawler cannot read cannot be quoted, however good it is.
Job 04

Draft the page that closes the gap

Each gap comes with a draft grounded in your own pages and shaped by what the winning sources say. You edit it and publish it. Nothing goes live in your name without you.
Job 05

Check the page got quoted

Once a page ships, the questions it targeted are checked again at day 7, 14 and 28, so you can see whether the engines started naming you and citing it.
Sources

Most of what AI quotes is not on your site.

When we measured our own category, comparison pages made up 43.5% of everything the engines cited for unbranded questions. Your content plan has to include the pages you do not own.

  • Every cited page, by engine and by question
  • Page type: listicle, review site, forum, video, vendor
  • Whether each page names you, and what it says
Where cited pages come fromIllustrative

Share of citations by page type, one category

Comparison pages44%
Review sites21%
Forums and video15%
Vendor sites20%
Readability

A page can look perfect and read as empty.

A page that renders in the browser can hand a crawler a blank document, and an edge firewall can turn a training bot away before it reads a word. We found both on our own site, so we check for both on yours.

  • Words a person sees against words a crawler sees
  • Which AI crawlers your site lets in, and which it blocks
  • Pages with no readable heading or body text
What AI crawlers see vs humans/pricingIllustrative
2,140words a person sees
38words a crawler sees without JavaScript
403returned to GPTBot at the edge

Crawler access

  • GPTBot, ClaudeBotBlocked
  • OAI-SearchBot, PerplexityBot, GooglebotAllowed
  • Body text in the raw HTMLAlmost none
Drafts

Start from the gap, not a blank page.

A draft is only useful if it answers the question the engine was asked. Ours start from the lost question, the answer that left you out and the sources that won, then use your own pages for the facts.

  • One draft per gap, tied to the question it targets
  • Facts taken from your site, not invented
  • You edit and publish; nothing ships on its own
Draft from a lost questionIllustrative

Gap: “does it track billable hours by client?” 0 of 4 engines name you

Perplexity

Named instead: two rivals, both citing a help-center article that answers the question in its first sentence.

Draft section for /features/timesheets

Yes. Every timer is tagged to a client and a project, and the billable-hours report totals them by client for any date range, ready to export to your invoicing tool.

Grounded in your docsWaiting for your edit
Measured

What we found in our own category.

One Proofsource scan of the AI visibility category, 80 unbranded answers across 4 engines, 4 October 2026.

43.5%

of cited sources were comparison pages: listicles, alternatives and versus pages.

947 citations on unbranded questions
387

different websites were cited across 80 answers. Your site is one voice among hundreds.

Same scan
0.4%

of our own homepage's words were visible to a crawler that does not run JavaScript when we checked it.

Proofsource site check on proofsource.co
What changes

A content plan built from real answers.

Brief

Questions, not keywords

Briefs start from the buyer questions you lose and the exact answers that left you out.

Outreach

Pages worth a pitch

The roundups and review pages the engines already quote, and which ones leave you off.

Proof

Pages that got quoted

Checks after each page ships show whether engines started citing it and naming you.

FAQ

Questions content and SEO teams ask

Is this different from SEO?

It builds on it. Search engines rank links; answer engines read a few pages and name a few brands. Many of the same pages matter, but the unit of success is being named and cited in the answer, so that is what Proofsource measures.

Do I need an llms.txt file?

It does no harm and costs little, but none of the engines we track documents it as a ranking signal. Readable pages, crawler access and being on the pages the engines already cite matter far more.

Does Proofsource write and publish content for me?

It drafts content from each gap, using your own pages for the facts, and you edit and publish it. Nothing is published in your name without you.

Which AI engines do you check?

ChatGPT, Perplexity, Claude and Google AI Overviews, on the trial and on every Custom plan. Grok and DeepSeek can be added to a Custom plan.

What does the free trial include?

2 free scans, today and tomorrow. Each scan asks 25 buyer questions on ChatGPT, Perplexity, Claude and Google AI Overviews, with no card and no sales call. After the second scan, scanning pauses and every answer stays in your workspace.

What does it cost after the trial?

Custom starts from $64 per brand per month. Final price confirmed at launch. Daily tracking is part of Custom.

Find the page AI should be quoting.

See whether AI names your brand, who it names instead, and what to fix. 2 free scans, today and tomorrow. No card.

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