Ask your AI visibility data and get answers from your own numbers
Ask Proof is the chat assistant inside Proofsource. Type a question like "why does ChatGPT pick Otter over us?" and it answers from your brand's tracked AI answers, citations and competitors, drawing real product cards instead of guesses. It is built for marketers, founders and agencies who want the why behind a number in seconds, without building a report.
Ask Proof, in short
The facts, ready to quote.
- What it is
- A chat assistant that answers from your brand's own Proofsource data
- Where it lives
- A right-hand rail on every screen, plus a full-page Ask screen
- Engines it reasons about
- Up to 10 AI engines, from ChatGPT and Perplexity to Gemini, Copilot and Grok
- Answer depth
- Auto by default, or Deep for a slower, more thorough answer
- Starting points
- Sixteen suggested questions drawn from your brand's data
- Inputs
- Typing, hold-to-talk voice, files and brand knowledge
- Changes it can make
- Only after a preview and your one Yes
- Outside the app
- A visibility card inside ChatGPT and Claude, with every answer in fullscreen
What is an AI visibility assistant?
An AI visibility assistant is a chat interface that sits on top of AI search tracking data. Instead of reading charts and exporting tables to find out why your brand is missing from AI answers, you ask a question in plain words and the assistant reads the underlying answers, citations, competitors and trends for you. The value is speed and context: the answer is about your brand, your buyer questions and your competitors, not generic advice about generative engine optimization (GEO) or answer engine optimization (AEO).
A general chatbot does not know what ChatGPT said about you yesterday, which sources Perplexity cited, or which competitor Claude named first. An AI visibility assistant does, because it answers from the stored answers your tracking collected. Good ones also show their working: which answers a claim came from, how many answers back a percentage, and where the data is too thin to be sure.
In Proofsource the assistant is called Ask Proof. It opens as a side rail on any screen, knows which screen you are on, and answers with the same cards the app uses: visibility charts, competitor tables, fix previews. It remembers recent conversations, lets you stop a reply, export a conversation, and rate each answer. When a question turns into work, it can propose a change and wait for your Yes before anything happens.
How it works
Ask plain questions about how AI engines treat your brand and get answers built from your own tracked data.
Open Ask on any screen
Press the Ask button or the keyboard shortcut. The rail knows the screen you are on, so "why did this drop?" means the chart in front of you.
Start from a suggestion or type
Pick one of sixteen suggestions drawn from your brand's data, type your own question, or hold the mic and talk.
Choose Auto or Deep
Auto answers quickly. Deep takes longer and reads more of your data for questions that need it.
Read an answer with real cards
Answers render live product components, tables and diagrams, with the numbers and sample sizes behind them.
Act with one Yes, or keep asking
If the answer points to a fix, Ask previews it and waits for your Yes. Otherwise ask a follow-up; history keeps the thread.
See it in the product
Real screenshots from the Proofsource app show a live brand; drawn screens carry sample data for an example brand.
What do you want to know about Driffle in AI answers?
- Where are Fireflies and Otter named but not us?
- Which sources does Perplexity cite most for our questions?
- What changed in Claude's answers this week?
- Which buyer question is our weakest on Google AI Overviews?
- Why did our share of voice drop on Tuesday?
- Which fix shipped last month moved the most answers?
| Conversation | Screen | Messages |
|---|---|---|
| Otter gap on ChatGPT | Visibility | 6 |
| Perplexity sources for pricing questions | Citations | 4 |
| Fathom new comparison page | Competitor changes | 3 |
| Weekly summary for the team | For you | 2 |
Every capability, live today
12 shipped capabilities behind ask Proof, each in the product now.
Ask Proofsource chat
A chat that answers every question from your brand's tracked AI answers, citations and competitors, in the context of the brand you have selected, and can act when you ask it to.
Side rail and full-page Ask
A right-hand assistant on every screen that knows which screen you are on, plus a dedicated Ask screen for longer working sessions, with sixteen suggested questions built from your brand's own answers, competitors and fixes, and a best-next-step hint after each answer.
Live streamed replies
Replies stream in word by word, so long answers start showing at once, and a Stop button ends a reply when you have what you need.
Saved conversations and export
Conversations are stored so you can rename, reopen, revisit or delete them later, grouped Today, Yesterday and earlier with automatic titles, and a recent chat is one click away. Copy or download a whole conversation or a single message.
Answers with real components
Answers use the same charts, tables, diagrams and cards as the app, including change previews, a one-Yes button and the agency, screen, approval, plan and place views, not a wall of text.
Answer depth control
Choose Auto for speed or Deep for a slower read that reasons through more of your data before replying.
Plans and skills
For bigger asks, Ask lays out a plan of steps, keeps it with the conversation, and uses a skill suited to each turn, such as reading a page or drafting a fix.
Agency portfolio and call mode
Agencies can ask across their whole client portfolio, and a call mode screen helps on live client calls.
Your own tools
Connect your own MCP servers so Ask can use them; each call waits for a person's approval.
Message feedback
Rate any answer thumbs up or down; each rating is kept against the answer it rates.
Ask by voice
Hold to talk in the Ask box and your words are turned into the question.
Visibility card inside ChatGPT or Claude
Ask in ChatGPT or Claude and a card shows your brand, mention rate, each engine and who is named more often. Open it fullscreen to see every answer, switch brands inside the card, or see a sample card without signing in. It adopts the host's theme and size.
Who it is for
Get the why behind a drop
Ask why share of voice fell this week and get the engines, questions and competitor that moved, with the answers behind each number.
Prep a client call in minutes
Ask across the portfolio which clients slipped and why, then open call mode with the answers ready.
Find what to write next
Ask which buyer questions competitors win on Perplexity and which sources they cite, then turn the answer into a page brief.
Answer "why them?"
Ask what AI says about you versus a named competitor and copy the answer into a battle card.
Why it matters
Answers from your data, not the open web
Ask reads your tracked answers, citations and competitors, so the reply is about your brand and your buyer questions.
Shows its working
Numbers come with how many answers back them, so you can tell a firm pattern from a small sample.
Real cards, not walls of text
Charts, tables and previews render inside the chat, the same as the screens you already know.
Nothing changes without your Yes
When Ask proposes a change it shows a preview first and waits for one clear approval.
Seconds, not report builds
A question replaces a filter, an export and a spreadsheet.
Google AI OverviewsGoogle AI Mode
Ask Proof: Proofsource and other tools
Several AI visibility platforms now ship an assistant. Here is how each describes theirs on its own public pages.
| Capability | Proofsource | Profound | Peec AI | AthenaHQ | Semrush |
|---|---|---|---|---|---|
| Chat assistant over your AI visibility data | YesAsk Proof answers from your tracked answers, citations and competitors | Not listed | YesIn-app agent with memory, uploads and MCP connectorsSource | YesAgentic assistant grounded in account dataSource | Not listed |
| Explain why a metric moved | YesAsk about any chart; the rail knows which screen you are on | YesAsk AI Marketer why a metric movedSource | Not listed | Not listed | RelatedAI-generated recommendations at the bottom of each reportSource |
| Live product cards and voice input | YesCharts, tables and fix previews render inside the chat, and you can hold to talk in the Ask box | Not listed | Not listed | Not listed | Not listed |
| Connect your own MCP tools | YesAdd your MCP servers; each call waits for a person's approval | YesConnect Slack, Notion, Linear and more to agentsSource | Yes20+ MCP connectorsSource | Not listed | Not listed |
| Assistant that acts, with approval | YesAsk can act when you ask it to, and each call to a connected tool waits for a person's approval | YesIdentifies, drafts and stages marketing work for approvalSource | YesIn-app agent with memory, uploads, 20+ MCP connectors, 30 skills; credit-basedSource | RelatedBuilds on-brand assets from prioritized opportunities, reviewed before publishingSource | Not listed |
| Saved conversations and memory | YesConversations are stored so you can rename, reopen or delete them later | YesChat assistant with conversation memorySource | Not listed | Not listed | Not listed |
| Your data inside ChatGPT or Claude | YesA visibility card shows your brand, mention rate and engines inside ChatGPT or Claude | YesOfficial Claude connector, no API key; build agents from ClaudeSource | YesPeec available in ChatGPT through MCPSource | Not listed | YesOfficial Semrush MCP: Claude, Claude Code, Cursor, VS Code, ChatGPT; OAuth 2.1; uses API unitsSource |
Where each of them shines
Profound's AI Marketer pairs its assistant with agents, workflows and a wide integration catalog for large marketing teams. Compare in full
Peec's agent brings memory, uploads, many MCP connectors and ready skills into one in-app workspace. Compare in full
AthenaHQ grounds Ask Athena in account data, benchmarks and citations, close to its content and citation engines.
Semrush ties AI visibility reports to the depth of its SEO toolkit and its prompt research database. Compare in full
Questions about ask Proof
What is Ask Proof?
Ask Proof is the chat assistant built into Proofsource. It answers questions about how AI engines treat your brand using the answers, citations, competitors and fixes Proofsource has tracked for you.
Does Ask Proof work with data from every engine?
Yes. It reasons over the answers Proofsource collects from every engine your plan covers, up to 10: ChatGPT, Perplexity, Claude, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot, Grok, DeepSeek and Meta AI. The free scan runs four of them.
How is this different from asking ChatGPT directly?
ChatGPT does not know what it or other engines said about your brand across hundreds of tracked answers. Ask Proof does, because it reads your stored answers and shows how many answers back each number.
Can Ask Proof change things in my account?
It can propose changes such as starting a fix or adding a result to your Share Report, but it always shows a preview first and acts only after you press Yes.
What is the difference between Auto and Deep?
Auto lets Proofsource pick a fast answer. Deep is slower and reads more of your data for harder questions. Both are charged in credits, only for work that ran.
Can I ask by voice?
Yes. Hold the mic button in the Ask box, speak, and let go. Your words are turned into the question and sent.
Is my conversation history saved?
Yes. Conversations are grouped by Today, Yesterday and earlier with automatic titles. You can reopen, copy or download them, and delete ones you no longer need.
How is Ask Proof different from Profound's or Peec's assistant?
All three answer from account data. Ask Proof focuses on drawing real product cards inside the chat, knowing the screen you are on, voice input, and a one-Yes approval for any change it proposes.
Can I ask about my AI visibility inside ChatGPT or Claude?
Yes. With Proofsource connected, ask in ChatGPT or Claude and an interactive card shows your mention rate on each engine and the competitors named more often. Fullscreen lists every answer with its excerpt and screenshot, and a brand picker switches brands.
Can agencies use Ask across clients?
Yes. At the agency level, Ask can answer questions across your client portfolio, and call mode helps on live client calls.
Keep exploring
Try it on your own brand.
Proofsource is live: scan your brand and see ask Proof at work with your own answers, competitors and sources.
Google AI OverviewsGoogle AI Mode