Proofsource vs BrandAxis
BrandAxis is priced to undercut: any three of six engines for a low monthly price, refreshed daily. Proofsource reads a fixed panel that includes Claude, which BrandAxis keeps for Enterprise.
Proofsource and BrandAxis in five facts
Price
- Proofsource
- Free trial, then Custom from $64 per brand per month (final price discussed on demo call)
- BrandAxis
- Lite $19 a month (listed down from $29): 20 prompts, any 3 engines, 1 workspace; Enterprise custom[1]
Free trial
- Proofsource
- 2 days free, 4 engines, no card
- BrandAxis
- A free tier rather than a trial: 5 prompts on ChatGPT[1]
AI engines covered
- Proofsource
- 4 on the trial, all 10 on Custom
- BrandAxis
- Any 3 of ChatGPT, Google AI Overviews, Perplexity, Gemini, Microsoft Copilot and Google AI Mode; extra engines paid; Claude and Grok on Enterprise[1]
How often answers are re-read
- Proofsource
- Daily on Custom, or hourly
- BrandAxis
- Daily on every plan[1]
Seats
- Proofsource
- Unlimited on Custom
- BrandAxis
- 2 on Lite, up to 37 on Advanced, unlimited on Enterprise[1]
What BrandAxis is, and who it is for
Visibility, rank and sentiment. BrandAxis tracks visibility, rank and sentiment for your brand and competitors and shows which sources shape the answers, with scheduled weekly or monthly email reports.[2]
Pick three engines. Every paid plan includes three models of your choice from ChatGPT, Google AI Overviews, Perplexity, Gemini, Microsoft Copilot and Google AI Mode, with more as paid add-ons; page-level recommendations and misinformation alerts are listed as coming soon.[1]
For price-sensitive teams and agencies. It markets itself as about 30% below competitors, and agencies get proposal workspaces that track a prospect for three days without using plan capacity.[1]
Proofsource is an AI intelligence platform that shows which buyer questions name your brand in ChatGPT, Perplexity, Claude and Google AI Overviews, who gets named instead, and exactly what to fix.
Proofsource and BrandAxis, fact by fact
Each BrandAxis cell links to the page it came from. Where BrandAxis does not publish a detail, the cell says so instead of guessing.
| Question | Proofsource | BrandAxis |
|---|---|---|
| Price | Free trial, then Custom from $64 per brand per month (final price discussed on demo call), arranged on a demo call | Lite $19 a month (listed down from $29): 20 prompts, any 3 engines, 1 workspace; Enterprise custom[1] |
| Free trial | 200 answers. 25 Prompts/Question. Top AI engines. 2 days. Free. No card, no sales call | A free tier rather than a trial: 5 prompts on ChatGPT[1] |
| AI engines covered | ChatGPT, Perplexity, Claude and Google AI Overviews on the trial. Custom covers all 10 engines, adding Google AI Mode, Gemini, Microsoft Copilot, Grok, DeepSeek and Meta AI, switched on at onboarding |   Google AI Overviews   Google AI Mode  Any 3 of ChatGPT, Google AI Overviews, Perplexity, Gemini, Microsoft Copilot and Google AI Mode; extra engines paid; Claude and Grok on Enterprise[1] |
| How often answers are re-read | Daily on Custom by default, one answer per question per engine per UTC day, or hourly or any frequency you choose; the trial reads every engine on 2 consecutive days | Daily on every plan[1] |
| Seats | Unlimited seats on Custom, with client workspaces, scoped members, Client Viewer seats and SSO set up at onboarding | 2 on Lite, up to 37 on Advanced, unlimited on Enterprise[1] |
| How a number is measured | A 95% Wilson interval on every percentage; alerts wait until a change clears it | Proposal workspaces run 5 conversations per model per prompt per day, which BrandAxis calls 5x its normal rate[1] |
| What it does about a gap | Each gap names the pages the engine cited instead, with a draft fix held for your approval | Source citation tracking and email reports today; ranked page-level fixes marked coming soon[1] |
Where each shines
Both tools are built well for different teams. Each point is a strength, read from that vendor's own pages.
Where BrandAxis shines
- Daily tracking for very little. Daily refresh on every plan, the free tier included, from a low monthly price.[1]
- Your choice of engines. You pick and switch the three engines you track, so a team focused on Gemini or Copilot is covered without a top plan.[1]
- Agency extras and fair refunds. Proposal workspaces for pitching a client, and cancellations refunded prorated to the day.[1]
Where Proofsource shines
- Claude from the trial up. Proofsource reads ChatGPT, Perplexity, Claude and Google AI Overviews on every plan. BrandAxis offers Claude on Enterprise.
- Fixes that ship today. Each Proofsource gap names the pages cited instead and comes with a drafted fix for approval. BrandAxis lists its recommendations as coming soon.
- Intervals, and a fuller trial. A 95% Wilson interval on every percentage checks daily moves against noise, and the trial covers 25 buyer questions on 4 engines, where BrandAxis's free tier covers 5 prompts on ChatGPT.
Proofsource or BrandAxis: the fair verdict
BrandAxis is hard to beat on price if you want daily tracking on engines you pick, and Claude is not one of them.
Proofsource is the stronger choice when Claude answers matter in your category, when you need to know whether a change is real before you report it, and when you want the fix drafted rather than promised.
Choose BrandAxis if you want
- Daily tracking for very little
- Your choice of engines
- Agency extras and fair refunds
Choose Proofsource if you want
- Claude from the trial up
- Fixes that ship today
- Intervals, and a fuller trial
Already using BrandAxis?
You do not have to choose on day one. Here is how teams run Proofsource beside BrandAxis and decide on their own data.
Keep BrandAxis running
Nothing about trying Proofsource needs you to stop BrandAxis. Your history and reports there stay where they are.
Bring your questions across
Export or copy the prompts you track in BrandAxis and add them as buyer questions in Proofsource, so both tools ask the same things.
Run both side by side
Read the two for the same days on your own domain. Where the numbers differ, Proofsource shows the answers and the pages each engine cited, so you can see why.
Keep what serves your team
Many teams keep one tool for reporting and another for fixes. Pick on your own evidence, not on a comparison page.
Proofsource or BrandAxis: what buyers ask
What are the best alternatives to Peec AI for tracking prompt variations and AI answer coverage?
Look for tools that track many prompts per brand on several engines and show coverage per prompt. BrandAxis tracks up to 350 prompts on its Advanced plan on three engines you choose, with prompt categories and tags. Proofsource shows, for each buyer question and phrasing, which engines name you and who they name instead.
Does BrandAxis track Claude?
On Enterprise. Its paid plans include any three of ChatGPT, Google AI Overviews, Perplexity, Gemini, Microsoft Copilot and Google AI Mode; Claude and Grok are Enterprise engines. Proofsource reads ChatGPT, Perplexity, Claude and Google AI Overviews on every plan.
How much does BrandAxis cost compared with Proofsource?
BrandAxis's Lite plan is $19 a month for 20 prompts on three engines, with extra engines priced per plan. Proofsource starts free, then Custom from $64 per brand per month (final price discussed on demo call), covering all 10 engines with unlimited seats.
Is there a free version of BrandAxis or Proofsource?
BrandAxis has a free tier of 5 prompts on ChatGPT. Proofsource has a free trial instead: 200 answers. 25 Prompts/Question. Top AI engines. 2 days. Free. No card, no sales call.
Where each fact about BrandAxis comes from
- BrandAxis pricing, plan comparison and FAQ, read 5 Oct 2026.
- BrandAxis homepage, read 5 Oct 2026.
Vendors change their pages. If a BrandAxis fact here no longer matches their site, tell us through the contact page and we will correct it.
Your own trial settles this faster than any comparison page.
200 answers. 25 Prompts/Question. Top AI engines. 2 days. Free. No card, and the report is about your domain: which buyer questions name you, who gets named instead, and what to fix.
Google AI OverviewsGoogle AI Mode
