Proofsource vs Addlly AI
Addlly AI is a GEO programme with software attached: a scoped audit, then monitoring, content and optional managed service. Proofsource is the software on its own, with a free trial you run yourself.
Proofsource and Addlly AI in five facts
Price
- Proofsource
- Free trial, then Custom from $64 per brand per month (final price discussed on demo call)
- Addlly AI
- Scoped per engagement: a one-time GEO audit, then a monthly plan; Singapore SMEs can use a PSG-supported programme from SGD 292 a month[1]
Free trial
- Proofsource
- 2 days free, 4 engines, no card
- Addlly AI
- No free trial; the GEO audit is paid, with a free sample report on request[3]
AI engines covered
- Proofsource
- 4 on the trial, all 10 on Custom
- Addlly AI
- Any 5 of ChatGPT, Gemini, Claude, Perplexity, Copilot, Grok, DeepSeek and Meta AI on Basic and Pro; unlimited on Enterprise[1]
How often answers are re-read
- Proofsource
- Daily on Custom, or hourly
- Addlly AI
- Not published
Seats
- Proofsource
- Unlimited on Custom
- Addlly AI
- Not published
What Addlly AI is, and who it is for
Audit, plan, execute. Addlly AI calls itself an AI search visibility platform for enterprises and brands. It audits how AI engines cite and describe a brand, turns that into a prioritised GEO plan, and executes it with brand-trained content agents.[2]
Every engagement starts with an audit. Each plan begins with a first GEO audit, a one-time scoped engagement that sets the baseline, dashboard, query clusters, AI Visibility Score and recommendations, followed by monthly monitoring and content optimisation.[1]
Enterprise and multi-market teams. Enterprise covers several markets and brands, with custom content agents for YouTube scripts, Reddit and Quora, and a dedicated account team. SOC 2 and ISO 27001 are listed.[1][2]
Proofsource is an AI intelligence platform that shows which buyer questions name your brand in ChatGPT, Perplexity, Claude and Google AI Overviews, who gets named instead, and exactly what to fix.
Proofsource and Addlly AI, fact by fact
Each Addlly AI cell links to the page it came from. Where Addlly AI does not publish a detail, the cell says so instead of guessing.
| Question | Proofsource | Addlly AI |
|---|---|---|
| Price | Free trial, then Custom from $64 per brand per month (final price discussed on demo call), arranged on a demo call | Scoped per engagement: a one-time GEO audit, then a monthly plan; Singapore SMEs can use a PSG-supported programme from SGD 292 a month[1] |
| Free trial | 200 answers. 25 Prompts/Question. Top AI engines. 2 days. Free. No card, no sales call | No free trial; the GEO audit is paid, with a free sample report on request[3] |
| AI engines covered | ChatGPT, Perplexity, Claude and Google AI Overviews on the trial. Custom covers all 10 engines, adding Google AI Mode, Gemini, Microsoft Copilot, Grok, DeepSeek and Meta AI, switched on at onboarding | |
| How often answers are re-read | Daily on Custom by default, one answer per question per engine per UTC day, or hourly or any frequency you choose; the trial reads every engine on 2 consecutive days | Not published |
| Seats | Unlimited seats on Custom, with client workspaces, scoped members, Client Viewer seats and SSO set up at onboarding | Not published |
| How a number is measured | A 95% Wilson interval on every percentage; alerts wait until a change clears it | Each engine runs the full query set: up to 200 query checks on Basic, 1,000 on Pro, 300+ per engine on Enterprise[1] |
| What it does about a gap | Each gap names the pages the engine cited instead, with a draft fix held for your approval | Recommendations and implementation strategy, 10 to 25+ optimised content pieces a month, product page optimisation, and an optional managed service[1] |
Where each shines
Both tools are built well for different teams. Each point is a strength, read from that vendor's own pages.
Where Addlly AI shines
- Content production included. Plans include 10 to 25 or more optimised content pieces a month, and Pro adds product detail page optimisation.[1]
- Someone can run it for you. A fully managed service, team training and a dedicated account team are available, for brands without in-house GEO capacity.[1]
- Multi-market and multi-brand. Enterprise adds markets, languages and brands, with custom content agents for YouTube, Reddit and Quora.[1]
Where Proofsource shines
- Start today, free. 200 answers. 25 Prompts/Question. Top AI engines. 2 days. Free. No card, no sales call. Addlly's first step is a scoped, paid audit.
- A price you can see. Proofsource publishes where Custom starts: Custom from $64 per brand per month (final price discussed on demo call). Addlly scopes each plan after a discovery call.
- A stated cadence and intervals. Proofsource re-reads daily on Custom and puts a 95% Wilson interval on every share. Addlly's pricing describes monthly query volumes but does not state how often each query is re-run.
Proofsource or Addlly AI: the fair verdict
Addlly AI suits an enterprise or multi-market brand that wants a GEO programme run with it, content included, and is comfortable starting with a scoped engagement.
Proofsource suits a team that wants to see its own numbers today without a sales cycle, then act on drafted fixes in house, with every share measured to a stated interval.
Choose Addlly AI if you want
- Content production included
- Someone can run it for you
- Multi-market and multi-brand
Choose Proofsource if you want
- Start today, free
- A price you can see
- A stated cadence and intervals
Already using Addlly AI?
You do not have to choose on day one. Here is how teams run Proofsource beside Addlly AI and decide on their own data.
Keep Addlly AI running
Nothing about trying Proofsource needs you to stop Addlly AI. Your history and reports there stay where they are.
Bring your questions across
Export or copy the prompts you track in Addlly AI and add them as buyer questions in Proofsource, so both tools ask the same things.
Run both side by side
Read the two for the same days on your own domain. Where the numbers differ, Proofsource shows the answers and the pages each engine cited, so you can see why.
Keep what serves your team
Many teams keep one tool for reporting and another for fixes. Pick on your own evidence, not on a comparison page.
Proofsource or Addlly AI: what buyers ask
How can I monitor where AI assistants recommend my company versus competitors in my category?
Run a fixed set of category questions on several engines and compare who is named. Addlly does it inside a scoped GEO engagement on any five engines you choose. Proofsource does it self-serve on ChatGPT, Perplexity, Claude and Google AI Overviews, from a free trial, and shows who gets named instead of you on each question.
Is Addlly AI's GEO audit free?
No. Addlly's GEO audit page says the audit is an enterprise service, with a free sample report available first. Its homepage offers a free GEO audit request, and the pricing page describes the first audit as a one-time scoped engagement.
Which AI engines can Addlly AI track?
Basic and Pro let you choose any five of ChatGPT, Gemini, Claude, Perplexity, Copilot, Grok, DeepSeek and Meta AI; Enterprise removes the cap. Proofsource reads ChatGPT, Perplexity, Claude and Google AI Overviews on every plan and all 10 on Custom.
Does Proofsource write content like Addlly AI?
Proofsource drafts a fix for each gap it finds, built on what the pages winning that question have, and holds it for your approval. It does not sell a monthly quota of articles; Addlly does.
Where each fact about Addlly AI comes from
- Addlly AI pricing and plan comparison, read 5 Oct 2026.
- Addlly AI homepage, read 5 Oct 2026.
- Addlly AI GEO audit and FAQ, read 5 Oct 2026.
Vendors change their pages. If a Addlly AI fact here no longer matches their site, tell us through the contact page and we will correct it.
Your own trial settles this faster than any comparison page.
200 answers. 25 Prompts/Question. Top AI engines. 2 days. Free. No card, and the report is about your domain: which buyer questions name you, who gets named instead, and what to fix.