Get good at AI search.
Together.
A free community for marketers, SEOs and founders learning AEO, GEO and SEO. Live sessions every week, guest webinars, and cohorts that end with a certificate.
Email hi@proofsource.co and we'll add you. Free.
Proofsource team
This week's live session: why AI named a competitor instead of you, and the fix that changed it. Bring a brand.
Join in three steps
- Email usWrite to hi@proofsource.co with your name and what you work on.
- We add you to SlackA person on our team sends your invite and says hello.
- Join this week's live sessionBring a brand and a question. Everyone leaves with one fix to try.
Something live, every week
And people to ask in between.
- Every weekLive sessionOne topic, one real brand, live on screen. Recorded for later.
- Every weekOffice hoursOur team looks at your brand's AI answers with you.
- Every monthGuest webinarMarketers and agency leads on what moved their AI visibility.
- Every monthNew cohortFour weeks, live, ending with your Practitioner certificate.
Four weeks, live, with a certificate
A small group, one live session a week and a project on a real brand. Finish it and you're a Proofsource Certified Practitioner.
- Week 1ErkennenHow AI picks brands, and where yours stands
- Week 2HandelnFind the one fix that matters and ship it
- Week 3BelegenMeasure what moved, with confidence
- Week 4WiederholenYour weekly routine, and your project review
- CertifiedYour certificate, ready for LinkedIn
Why this skill, why now
people use ChatGPT every week.
OpenAI DevDay, October 2025people a month see Google AI Overviews above the links.
Alphabet earnings call, July 2025drop in traditional search volume by 2026, as AI assistants take over questions.
Gartner forecast, February 2024Don't just learn it. Teach it.
Ambassadors run AEO meetups and workshops in their city, company, college or online group. We bring the kit, the demo and the team. You bring the room.
- A workshop kitSlides, a demo brand, scans for attendees and a run sheet.
- Early accessNew features reach you first, and you tell us what to change.
- Your profile hereYour name, city and workshops on this page.
- The Ambassador badgeOn your certificate and LinkedIn, renewed each year you teach.
- Partner earningsEarn 20 % of every payment from the brands you bring.
- A seat at the tableA private channel with our team and a say in what we teach next.
Bring a workshop to your team
A live session, online or in person, for a marketing team, an agency, a college class or a meetup. Everyone leaves with their own brand scanned and one fix to ship.
- 0:00How AI answers pick brands, live on screen
- 0:20Everyone scans their own brand
- 0:40Reading the result: who AI names instead, and why
- 1:00Pick one fix and plan how to prove it
- 1:20Questions, and your Foundations certificate
Fragen
How do I join?
Email hi@proofsource.co with your name and what you work on. We add you to our Slack.
Ist es kostenlos?
Yes. The community, live sessions, webinars and cohorts are free.
Do I need to be a Proofsource customer?
No. Anyone working on search and AI is welcome: SEOs, marketers, founders, agencies and students.
What is the difference between AEO, GEO and SEO?
SEO gets a page ranked in search results. AEO (answer engine optimization) gets a brand named in AI answers like ChatGPT's. GEO (generative engine optimization) gets a brand's pages cited as sources in those answers.
How do I get certified?
Finish a four-week cohort and its project. All four levels are on the Academy page.
Learn it live, with people who do it.
Email hi@proofsource.co and we'll add you to our Slack. It's free.